Fuel on the go: Vega releases premium ready-to-drink beverage

Published: 2-Mar-2017

A new plant-based Grab-and-Go shake

Vega have created a ready-to-go drink from plant-based food ingredients, in a convenient grab-and-go format

The shake has 20 grams of plant-based protein, veggies and greens, vitamins and minerals, fiber, and Omega-3 ALA, and comes in two flavours - Vanilla and Chocolate.

"Consumers are not limited to the traditional three meals a day," said Erin Forber, Brand Innovation Manager at Vega.

"Recent findings from PLMA Consumer Reseach report that 37 percent of Americans often eat on the run; 52 percent often work and eat at the same time; and 31 percent eat in their car.1 This busy consumer is exactly why we created Vega Protein+ Shake - a ready-to-drink beverage for those who are looking for next level convenience on the go without compromising superior taste and nutrition.”

Vega Protein+ shake has:

  • 20 grams complete protein: multisource plant-based blend from pea, hemp, and pumpkin seed
  • Veggies and greens: ingredients made from leafy greens, green algae, and vegetables
  • 12 vitamins and minerals: At least 25% Daily Value (DV)
  • 3-4 grams fiber: 12%-16% Daily Value
  • 1 gram Omega-3 ALA: Essential fatty acids from flaxseed
  • Non-GMO Project verified, gluten-free, certified vegan

For a list of full ingredients, visit MyVega.com

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