Virun NutraBiosciences releases its series of shelf-stable multi-serving powders and emulsions, available to manufacturers who want to extend their current supplement line and bring innovation to consumers. Probiotics are a fragile healthy bacteria known to support digestive and immune health.
“Simply put, Virun’s technology binds proteins to probiotics which helps stabilize and increase the survivability of traditional strains such as Bifidobacterium Lactis and Infantis and Lactobacillus Acidophulus,” said Philip Bromley, CEO and Co-founder of Virun. “We have several patents and patents pending utilising our probiotic technology. Plus, Virun has used third party stability testing to verify our process increased the survival rate of the good bacteria in the gut and in application.”
Until now, it has been difficult to create shelf-stable multi-serving powder and emulsion concentrates because many probiotic strains require refrigeration once in liquid form. That is the primary reason probiotics are generally found in the supplement section as a type of pill or in the yogurt aisle of grocery stores and retail supplement outlets. Now, retailers will be able to place a probiotic powder or emulsion in the supplement space next to other probiotic brands. Inevitably, this allows new and exciting ways to market and brand probiotics in never-before-seen delivery type applications.
Virun’s technology binds proteins to probiotics which helps stabilize and increase the survivability of traditional strains such as Bifidobacterium Lactis and Infantis and Lactobacillus Acidophulus
The probiotic powders and emulsions will be branded as Probiferrin™ and comes in multiple flavors such as Cherry and Grape. The packaging for Probiferrin™ will be an easy to squeeze, multi-serving 8 or 16 ounce bottle or multi-dose oral syringes. Servings and probiotic strength will be between 1 and 50B CFU per gram of 5 mls depending on the strain and customer specification. Manufacturers will be able to use Virun’s technology to create line extensions of their current food or supplement brand. Manufacturers interested in learning more can contact Virun at innovate.today@virun.com.
