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GSK and Pfizer deal shows shift in strategy shift to create the leader in over-the-counter products
Following today’s news that GlaxoSmithKline (GSK) and Pfizer have agreed to merge their respective consumer business units, in a deal valued at £9.8 billion, Maura Musciacco, Pharma Director at GlobalData, a leading data and analytics company, offers her view
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Consumers now more concerned about mental well-being than physical fitness
Driven by increasingly digital lifestyles and a more holistic understanding of health and well-being, the demand for products that address health beyond diet and fitness is growing, according to research and consulting firm GlobalData