Highlights will include an extensive selection of natural colours and flavours, flavour systems, plant-based proteins and fibres, and lecithin, for a wide range of applications. Experts will be on hand to offer insight into the variety of products available to address industry challenges and consumer trends relating to taste, texture, nutrition and functionality.
With health and wellness a top priority for modern consumers, many people across the Middle East and North Africa are more focused than ever before on the different properties of food and beverage ingredients. To meet growing demand for natural ingredients, clean labels, and added health benefits without sacrificing quality or convenience, ADM combines a global supply chain, wide industry experience and an unparalleled ingredient portfolio to support customers in offering inventive combinations of ingredients addressing consumer preferences for convenience and healthier diets.
This health-conscious consumer focus has led to an increase in demand for protein and fibre-rich foods. Visitors to the ADM stand will be able to learn more about the company’s growing portfolio of high protein and fibre options for meat, meal and meat alternatives. ADM’s ingredient capabilities offer customers a wide choice of formulations enabling food manufacturers to develop innovative, effective and nutritious meat products.
ADM’s Arcon range of functional soy protein concentrates are suitable for use in a wide range of meat products, including cured and ground meat, and can be injected into whole muscle meat. Arcon T, for example, is a versatile textured soy protein concentrate with a neutral flavour profile and is available in a variety of piece sizes and colours. Its meat-like texture results in an excellent mouthfeel while also promoting moisture and fat retention.
The typically high sodium content of meat products is another particular concern for health-conscious consumers. ADM’s sodium reduction technologies, the SaltTrim range and Salt Enhancer product, can reduce sodium content by up to 30% and can be used in combination with Arcon soy proteins. Additionally, ADM’s natural, Halal-certified carmine alternatives can deliver desirable meat colours without negatively affecting mouthfeel or texture. Taken together, ADM’s complete range of ingredients, including high-quality proteins and fibres, flavor enhancers and natural colours, enable food manufacturers to custom formulate nutritious, great-tasting and appealing meat products, meat analogues and meals.
For manufacturers looking to add nutritional value to their product offerings, ADM will also be showcasing its high-quality proteins and fibres, which are suitable for a growing number of applications, including protein-enriched food and beverages. Visitors will be able to taste ADM’s protein bars featuring the Profam and Textura range of customised soy protein crisps as well as beverages containing CLARISOY isolated soy proteins, ideal for adding nutritional value to low and neutral pH beverages without impacting flavour or colour.
Refreshing drinks containing blends of both fruit and vegetables are proving popular with Middle East — and other — consumers, who are increasingly looking for new taste experiences. Beverage manufacturers can visit the ADM stand to discover how the company’s product palette is ideal for developing innovative products that stand out in an ever more competitive market.
With newly developed concepts for still drinks and juices, ADM will be showcasing its distinctive fruit and vegetable blends. From modern fruit and veggie still drinks, with maximum indulgence and calorie reduction (orange-pumpkin-ginger and beetroot-strawberry) to exciting new options such as botanical energy drinks (guarana-basil, lemongrass, ginger-cinnamon), customisable to suit individual customers’ needs. Building on ADM’s in-depth knowledge of nutrition and function, this new range offers manufacturers the ability to anticipate and meet ever-changing consumer demands, whether by increasing the vegetable content of juices or developing an exciting new blend of flavours or colours.
Also featured at the exhibition will be ADM’s range of fluid, deoiled and non-GM rapeseed lecithins for both bakery and confectionary applications. With consumers seeking healthier sweet treats without sacrificing flavour, ADM’s lecithins provide excellent emulsification properties in flavour-sensitive, reduced fat products.
