Nutrae will provide ingredients suited for applications in health, wellness, sports nutrition, personal care and beauty
Layn Natural Ingredients has announced the launch of its Nutrae business unit.
Nutrae aims to deliver validated, formulation ready, clean label botanical ingredients and solutions tailored for use in nutraceuticals and personal care products. The business unit offers three branded platforms.
Essentials, which offers health essentials and supplements; SportsActive, for sports nutrition and active lifestyle and Care & Beauty, which offers personal care and beauty products.
“As the world’s largest producer and innovator of stevia and monk fruit extracts, Layn’s brand is well recognized in the natural sweetener market. Our botanical expertise also extends deeply into functional botanicals used in the supplement and personal care markets,” said Elaine Yu, president of Layn Natural Ingredients, USA.
“That’s why we launched Nutrae by Layn and brought respected nutraceuticals industry expert, Jim Roza, on board to lead science, research and innovation for the division. Specifically focused on serving the exacting needs of nutraceuticals, sports nutrition and personal care products, Nutrae helps brands meet growing consumer demand for natural, sustainable, plant-based ingredients, and differentiate through science-backed botanical ingredient innovation.”
“A pioneer in botanical innovation, with a lasting commitment to botanical science, Layn has been delivering quality ingredient solutions at global scale for nearly three decades," said Jim Roza, chief scientific advisor at Layn Natural Ingredients, USA.
“Nutrae has the advantage of leveraging the advanced R&D infrastructure, global supply chain assurance and agricultural excellence that have earned Layn a solid reputation as a leader in the industry.”
Nutrae builds on Layn’s three existing business units: Plantae, which offers food, beverage and flavour products; TerraSweet, which offers natural, plant based sweeteners and TruGro, which serves the animal nutrition and pet health market.