Qualitas Health, a developer of vegetarian omega-3s based on microalgae, has launched its Almega PL website
Qualitas Health, a¬†developer of vegetarian omega-3s based on microalgae, has launched its¬†Almega PL website.
This new site offers¬†increased functionality, a user-friendly interface and a wealth of information¬†about Almega PL. Button¬†tabs at the top of the home page offer information on¬†the omega-3‚Äôs source, composition, ratio, sustainability and quality¬†control.¬†The site also contains a ‚Äúwhere to buy‚ÄĚ function, so that consumers can easily¬†locate retail products containing¬†Almega PL.
‚ÄúThe Almega PL website is¬†the first step in our digital marketing efforts,‚ÄĚ says David Hart, Vice¬†President of Marketing at¬†Qualitas Health. ‚ÄúWe are already seeing a high level¬†of interest by consumers, who are contacting us through the website.¬†This is the¬†first part of a targeted consumer outreach to support the company‚Äôs co-branding¬†products, and is a key¬†component of the marketing support Qualitas will provide¬†for our Almega PL brand partners.‚ÄĚ
Almega PL is a new omega-3¬†nutrition ingredient that is vegetarian, sustainable and EPA-rich, with a¬†polar-lipid structure.¬†These key characteristics, now available within a single¬†ingredient, represent a new innovation within the omega-3¬†category.