RiceBran Technologies to exhibit at Natural Products Expo West 2015


Company to unveil three new Proryza products that offer turnkey ingredient solutions for numerous food and beverage industry applications

RiceBran Technologies (RBT), a global leader in the production and marketing of value added products derived from rice bran, has announced that RBT will be exhibiting at Booth 587 at the upcoming Natural Products Expo West 2015 trade show from 6–8 March at the Anaheim Convention Center in Anaheim, California.

RBT will also be exhibiting at the Southern California IFT Supplier's Night at the Anaheim Convention Center Marriott on 4 March.

In addition to exhibiting its range of non-GMO, gluten-free, minimally processed, non-allergenic, vegetarian and vegan products, RBT will unveil three new Proryza branded ingredients. The new products include

Proryza Platinum, a new nutritional bulking agent.

  • Adds prebiotic dietary fibre to any formula
  • Rich in micro nutrients such as gamma oryzanol and tocotrienols
  • Perfect for formulating into protein shakes
  • Adds nutritional value at a competitive price.

Proryza Crisps, extruded (puffed) crisps made from our proprietary RiFiber product blended with a range of other healthy ingredients.

  • 10% protein and 10% dietary fibre by weight
  • Provides added value for nutrition bars and cereals.

Proryza Brew, a series of new craft brew ingredients containing stabilized rice bran.

  • Increase overall flavour profile
  • Increase hops flavour profile to reduce input cost
  • Excellent carbohydrate source
  • Antioxidants for extended shelf-life of the finished beer
  • Strong emulsifying properties
  • Helps in fermentation.

Natural Products Expo West is the leading trade show in the natural, organic and healthy products industry. Natural Products Expo West is expected to attract more than 60,000 industry professionals and 3000 exhibitors to the Anaheim Convention Center.

W. John Short, CEO & President of RBT, commented: 'Consumer demand for healthy, natural and highly nutritious ingredients and finished products continues to grow.'

'Our family of non-GMO, gluten-free, vegetarian, vegan and minimally processed natural products is perfectly positioned to help major consumer products companies meet the demands of their consumers in providing healthy whole food nutrition and snacks.'

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'Natural Products Expo West is the perfect venue for showcasing our new products as well as exhibiting our family of proprietary and process patented rice bran derivatives. We have spent a great deal of time developing products that can be used as turn-key ingredient solutions for numerous large scale food and beverage applications. We look forward to unveiling these new Proryza ingredients to the industry at the Natural Products Expo.'