CarobWay has launched CarobBiome a novel carob-derived prebiotic fibre designed to support gut and metabolic health.
According to the company, the solution — which is packed with naturally occurring polyphenols — supports the gut microbiome without side effects such as bloating, gas or gastrointestinal (GI) discomfort.
CarobWay is currently performing preclinical tests on CarobBiome, of which the results will be published later this year.
"Not all prebiotics are made equal," states the company's CEO and co-founder, Udi Alroy. "Many fibre-based products on the market cause some level of GI side effects, CarobBiome has been specifically formulated to ease bloating and maintain a healthy gut microbiome."
CarobBiome's formulation includes 85% soluble and insoluble fibres, which work together to regulate bowel functions — while being gentle on the gut.
The soluble fibres mainly contribute to the prebiotic and microbiome-balancing impact of the ingredient, and antioxidants found in the formulation also reduce gut inflammation.
"Prebiotics have been shown to play a role in regulating appetite and blood sugar levels as well, so this ingredient could be perfect for natural supplements focused on metabolic health," adds Udi.
As GLP-1 medication use skyrockets globally, CarobWay created CarobBiome to cater to the surge in demand for solutions that address gut health, weight management and metabolic wellness.
Demand for fibre skyrockets
According to a recent report from Innova Market, fibre is the second most popular functional ingredient in the eyes of the modern consumer — following closely behind protein.
The report also notes that US-based consumers are showing a greater interest in fibre, with younger generations showing strong interest in prebiotics.
“With increased focus on GLP-1, and digestive health topping consumer priorities, our prebiotic carob fibre offers a potent, natural solution for both trends,” states Alroy.
“As GLP-1 users and those dieting in general are eating less, they need to be sure they are getting more from every bite they consume. This includes more nutrient-dense foods imbued with protein and fiber. CarobBiome is rich in fiber, making it an ideal support for GLP-1 diets, and it delivers valuable micronutrients.”
According to CarobWay, this ingredient offers a great opportunity for functional food and beverage brands to create clean-label, better-for-you products that keep up with the consumer demands of today.
It is suitable for a range of applications, including nutrition bars, snacks, functional beverages, baked goods and confectionery.
Those attending IFT FIRST 2025 can find out more about CarobBiome at booth S3470AR.