Taiyo announces Informed Ingredient certification

The company’s Sunfiber, Suntheanine, Matcha and Teavigo have been certified, and it hopes to expand the certification to more products in the future

Taiyo has achieved Informed Ingredient certification for its Sunfiber, Suntheanine, Matcha and Teavigo. The accreditation confirms the ingredients are free of impurities and substances banned in sports nutrition products. It also helps customers comply with Amazon’s dietary supplement safety documentation, the company says. Taiyo plans to expand the Informed Ingredient certification to other products in the near future.

The Informed Ingredient certification requires thorough testing process. The voluntary program assures brand manufacturers that ingredients have been routinely tested for a wide range of prohibited substances, and are therefore safe to be used by athletes without concerns of adulteration or contamination.

“The momentum is shifting on the ingredient side,” said LGC Business Development Director Paul Klinger. “Reputable ingredient suppliers are doing more than just testing to see if their products are safe. Informed Ingredient certification adds an additional level of credibility and quality assurance to their brands, which further distinguishes them from their competition.”

Taiyo International Vice President Scott Smith said: “Informed Ingredient certification provides our customers with the additional confidence that when they use our brands in their formulas, they are not just effective but they are also safe for athletes to use.”

In addition to evaluating the raw ingredient and manufacturing process, the certification also involves a monthly retail monitoring and testing program. Informed Choice is one of Amazon’s approved third-party quality certification programs required for selling dietary supplements on its site.

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