FrieslandCampina Ingredients debuts consumer-driven concepts at Vitafoods Europe

Published: 19-Apr-2024

The company will exhibit its omega-3 ingredient, as well as its active gut health solution

FrieslandCampina Ingredients, a global protein and prebiotics company, will return to Vitafoods Europe (14-16 May) in Geneva, Switzerland, with a new range of consumer-focused concepts designed to galvanise development of on-trend nutrition products. 

With gen Z and millennials spending more on health and wellness than older consumers,1 the company will highlight the growing opportunity to create stand-out solutions that meet consumer needs on booth A106. 

To inspire innovation, FrieslandCampina Ingredients will highlight its recently launched Biotis DHA Flex Powders for creating appealing food, drinks and supplements with the multifunctional health benefits of omega-3s. 

Attendees can also experience the company’s ready-to-drink concept Biotis Fermentis– a first-of-its-kind solution combining the benefits of whey protein, prebiotic galacto-oligosaccharides (Biotis GOS) and probiotic cultures by fermenting them together.

 

Omega-3 innovation that meets consumer needs

Omega-3s – especially docosahexaenoic acid (DHA) – are well understood for providing multifaceted benefits, including supporting brain, eye and cardiovascular health, as well as recovery from exercise. Despite this, global intake remains low. 

FrieslandCampina Ingredients will spotlight its brand-new, algae-based, microencapsulated Biotis DHA Flex Powders at Vitafoods Europe, demonstrating how brands can create food, drinks and supplements in vegan or vegetarian formats that meet consumer needs to support DHA intake. 

Sophie Zillinger Molenaar will host a talk on these innovative new ingredients at 4pm on 14 May in the New Ingredients Theatre. Attendees can also learn more about Biotis DHA Flex Powders in the New Product Zone and on the Cognitive & Emotional Health tour.

 

Target the gut-muscle axis with Biotis Fermentis

Consumers increasingly understand that exercise and looking after their gut health can unlock multiple health benefits, such as improved mental well-being. 

At the same time, there is growing awareness that intensive exercise, stress and dietary habits can cause gut discomfort that affects sports performance. 

To help brands create solutions that meet athletic, but gut-conscious consumers’ needs, FrieslandCampina Ingredients will showcase Biotis Fermentis. 

The first-of-its-kind solution combines the benefits of protein, prebiotics and probiotic cultures via fermentation to effectively target the gut-muscle axis. Attendees can discover how the solution can deliver multiple health benefits, including gut and muscle support, by sampling delicious shake and RTD concepts on stand A106.

Learn more about Biotis Fermentis on the Sports Nutrition tour at Vitafoods Europe.

 

 

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