Prinova on the LATAM market's 'huge potential', CitraPeak and future business plans

By Annabel Kartal-Allen | Published: 28-Apr-2025
Ingredients Research & Development Finance

Prinova's Global Marketing Director, James Street, shares more about the company's growth plans, its bid to focus on natural functional ingredients and the upcoming Vitafoods Europe 2025 show

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Following Prinova's recent acquisition of Aplinova, NBR chatted with Prinova's Global Marketing Director, James Street, to discuss the company's decision to hone in on functional ingredients, the European launch of its star active nutrition ingredient, CitraPeak, at Vitafoods Europe 2025 and its future plans. 

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