The finalists have been announced for 2017 Bridge2Food Sports and Active Nutrition Awards.
The awards celebrate the innovators creating the next generation of categories, products, beverages and ingredients to delight an increasingly health conscious and active consumer.
The winners will be announced at Europe’s Sports and Active Nutrition Summit 2017 (12–14 June, the Netherlands).
This specialist summit brings together more than 200+ experts in sports, weight management, nutrition, health food, beverage and bars industries to discuss latest innovations in ingredients, products, business and markets.
The finalists are:
Best New Category Development – awarded to a company that has created a new category or added new features to an existing one:
- ELX Drinks for ELX Pro – Protein Water;
- Gymgrossisten for Star Nutrition Protein Soda;
- Omnimind for Nootropics supplements.
Best New Sports Nutrition Product – awarded to a disruptive and innovative product:
- Better Than Coffee Energy Bars;
- Fori Meat Snack Bars;
- JIMINI’s Conchiglie Pasta.
Best New Sports Nutrition Beverage – awarded to an innovative new beverage:
- Limited Labs for Ketone.io;
- Saturo Foods for Saturo RTD food;
- Ovobest for NOVO-X Liquid Protein Boost 60.
Most Novel Ingredient – celebrates new ingredients that are truly innovative:
- Firmenich for Protein Shield Flavours;
- GreenFood50 Protein Rich Quinoa Flour;
- Rembrandt Foods for REMPRO 8090 Egg Protein Isolate.
The expert panel of judges is:
- Colinda Hoegee – MD, Holland and Barrett Benelux;
- Robert Walker – CEO, Voff Science;
- Claire Nuttall – Founder of The Brand Incubator;
- Asker Jeukendrup – director, Mysportscience;
- Pieter-Paul Verheggen – CEO of Motivaction.
