Pharmacare Europe, based in Horsham, West Sussex, has added two new lines to its Bioglan brand of nutritional supplements, initially to be sold exclusively through 720 Holland & Barrett stores across the UK.
The Calamari Gold range includes two high strength omega 3 products derived from squid that have been sustainably fished for the food industry.
The company says the new products are suitable for those looking to boost their heart, brain or eye health and are supported by a wealth of clinical data on the omega 3 fatty acid DHA, which is abundant in Calamari Gold.
Squid Oil is said to be the most potent source of DHA on the market containing five times more than Cod Liver Oil and five times more than Krill Oil – all in a simple one-a-day pill.
Trishina Singh, Brand Manager at Pharmacare Europe, said: 'We are incredibly excited to be launching a UK first which has the backing of years of research. Consumers will benefit more from Calamari Oil than traditional fish oils and the high potency of Omega-3.'
