BlueOcean commences commercialisation of world's first omega-3 shrimp oil products

Pure Polar is the world's first omega-3 shrimp oil dietary supplement product line

BlueOcean NutraSciences, a nutraceutical company focused on developing specialty oils and extended release (XR) omega-3 tablets from shrimp, fish, krill and algae oil for health and wellness markets, is pleased to announce that it has begun receiving orders from consumers via its online sales platform for its Pure Polar omega-3 shrimp oil products.

Pure Polar is the world's first omega-3 shrimp oil dietary supplement product line and is available in regular strength soft gels, double strength soft gels and extended release tablets.

The global market for omega-3 supplements is estimated to be $4 billion (Packaged Facts) and a shrimp oil alternative in the product category offers consumers a formulation containing high omega-3 EPA and DHA, high astaxanthin as well as phospholipids: a truly three-in-one product.

The company's Pure Polar XR omega-3 extended release tablet was recently named among the top CPG products for innovation and market impact in heart health supplements.

BlueOcean's Pure Polar omega-3 shrimp oil formulations contain more than two times more omega-3 EPA and DHA and 10 times more astaxanthin than typical retail krill oil brands, and contain phospholipids for the better absorption of omega-3s.

The products will also be available on Amazon, eBay and a number of other online sales outlets in the coming weeks.