Prinova will showcase its expertise in functional nutrition and contract manufacturing at SupplySide Global on Oct 29-30, in Las Vegas, with a line-up of great-tasting, on-trend product concepts.
Research by the premix, blends and contract manufacturing specialist shows that 53% of consumers cite great taste as the primary influence on purchase.
Backed by Prinova’s turnkey contract manufacturing capabilities, the SupplySide Global concepts combine flavours with function and branded ingredients to demonstrate how manufacturers can develop innovative products that address key consumer trends.
The products include the following:
- Peach mango clear whey RTM beverage: with 85% of consumers saying they plan to increase protein intake, this light and refreshing clear whey concept taps into the trend for clean-tasting, protein-packed options that deliver functionality without heaviness.
- Chocolate vegan protein blend RTM beverage: this concept includes Prinova’s microfuse pea protein, a high-quality, premium-sourced, micronised pea protein that delivers excellent solubility, smooth mouthfeel and a clean plant-based profile.
- Cocoa-enhanced brownie: a rich, indulgent brownie featuring Prinova’s cocoa enhancer, which intensifies cocoa flavours while enabling up to a 30% reduction of cocoa in most applications. This delivers both cost savings and sustainability benefits without compromising on taste.
- Paloma RTD energy drink: a refreshing, mocktail-inspired energy beverage formulated with Prinova’s cutting-edge enhanced energy blend. Designed to fuel body and mind, the blend combines caffeine, Panax ginseng extract, L-carnitine and guarana seed extract to support increased energy, mental focus and endurance.
Dan Force, Vice President of Innovative Products at Prinova, said: “SupplySide Global is the perfect stage to demonstrate our ability to help our customers turn emerging trends into successful market-ready products."
"For example, in protein, consumer trends are driving innovation in new end-use market applications and new protein ingredient technologies are often required."
"Prinova is partnering with protein ingredient manufacturers, third-party R&D facilities and contract manufacturers to optimise new protein ingredients to meet the growing needs of the market."
"We’re also opening this network to our customers to fast-track commercialisation and help keep pace with the trend."
"SupplySide Global becomes the venue where all these elements of the supply chain can come together.”
Prinova will exhibit at Supply Side Global at Booth 5852.